印刷广告业务收入下降，《今日美国》报裁员减开支

《今日美国》报周三裁员60至70个人,此举旨在应对平面广告销售下降，削减成本，把重点放在支持关注度日益增长的网上新闻和移动设备上。
此次裁员立即生效,减裁了新闻编辑室的和业务部的许多岗位。大约一半裁掉的岗位来自编辑部,部门裁了约8%员工。(关注全球资讯，浏览中国进出口网)
此举正值美国最大报业集团——甘内特报业集团（Gannett）宣布剥离出版业，《今日美国》被迫独立，计划明年把旗下的出版业业务和广播、数字产业分为两个各自独立的公司之际。
公司没有公布被裁员工名单,但一些记者和编辑在Twitter发推宣布离职。
《今日美国》正在努力调整其员工水平,以满足当前的市场条件需求,报纸在一份声明中说，“《今日美国》今天的行动将使公司更好的发展投资业务,以确保其数字转型方面的持续成功。”
在第二季度甘尼特称,包括《今日美国》和其他报纸的广告收入较一年前下降5.7%。甘尼特没有公布《今日美国》单独的财务业绩数据。
总裁和出版商拉里•克莱默表示,此举是为应对由于国家印刷广告市场不景气和加快新闻编辑室的数字转换,它使得记者及时发布实时新闻，引进新的编辑产品旨在创造额外数字收入来源。
《今日美国》和国家新闻报业机构,包括CNN和《华尔街日报》一样不得不削减员工。根据eMarketer估计,美国印刷广告支出较去年下降了2.2%，至2014年的318亿美元,而美国报纸广告支出今年下跌约4%。
甘尼特推出的几个重组举措将导致总部运营和当地大批报社资产属性的大幅改变。上月,甘尼特宣布将剥离其电视部门——它拥有46个电视站台或者说为46个台提供服务,将作为一个独立的公司，并由甘尼特首席执行官格雷西亚掌管。
印刷业务将保留甘尼特的名字,由美国社区出版部门甘尼特总裁罗伯特·迪基执管。
甘尼特下的报业印刷公司将脱离更有利可图的电视台业务，寻求经济更加独立的出路,几家报纸正在尝试一项重组计划,其后强调更多的实时数字出版,员工需要申请留下的岗位。
《今日美国》报采取许多措施来应对变化,不打算采用与其他报业公司相同的重组计划。
（翻译来自中国进出口网，转载请注明出处）
USA TODAY eliminated 60 to 70 jobs Wednesday, a move aimed at cutting costs amid declining print ad sales and supporting its increasing focus on delivering news online and on mobile devices.

The layoffs, effective immediately, hit across various sections in the newsroom and business operations. about half of the jobs cut came from the newsroom, a roughly 8% reduction in newsroom staff.

The move comes as USA TODAY and 81 other newspapers owned by Gannett prepare to be split from the parent company's TV and digital division next year.

The company didn't name the staffers who were affected, but several reporters and editors took to Twitter to announce their departures.

"USA TODAY is working to align its staffing levels to meet current market conditions," the newspaper said in a statement. "The actions taken today will allow USA TODAY to reinvest in the business to ensure the continued success of its digital transformation."
(关注全球资讯，浏览中国进出口网) 
In the second quarter, Gannett reported that its publishing advertising revenue — including USA TODAY and its other newspapers — fell 5.7% from a year ago. Gannett doesn't break out USA TODAY's financial performance separately.

President and Publisher Larry Kramer said the move was made due to a difficult and inconsistent national print advertising market and to accelerate the newsroom's digital transition, in which it has pushed reporters to publish real-time news and introduced new editorial products aimed at generating additional sources of digital revenue sources.

USA TODAY joins a growing list of national news organizations, including CNN, Time Inc. and The Wall Street Journal, that have had to trim their staffs. U.S. print advertising spending is estimated to fall 2.2% in 2014 to $31.8 billion, according to eMarketer. U.S. newspaper ad spending is estimated to fall about 4% this year, it says.

Gannett has introduced several restructuring moves that will result in dramatically altered operations at the headquarters and a number of local news properties. Last month, Gannett announced that it will spin off its TV unit — it owns or offers services to 46 stations — as a separate company that will be headed by Gannett CEO Gracia Martore.

The print business will retain the Gannett name and be headed by Robert Dickey, who is now president of Gannett's U.S. community publishing division.

As Gannett's print properties seek to become more financially independent away from the more profitable TV stations, several newspapers are experimenting with a restructuring plan in which real-time digital publishing is more heavily emphasized and staffers are required to reapply for a reduced number of positions.

USA TODAY, which has implemented many of the changes envisioned for local papers, doesn't plan to introduce the same restructuring plan.
（翻译来自中国进出口网，转载请注明出处）